Qatar
Jaguar Land Rover accolades boost Alfardan Premier Motors morale
Jaguar Land Rover accolades boost Alfardan Premier Motors morale
Luxury automotive manufacturer Jaguar Land Rover (JLR) recently recognised its dealer partner in Qatar, Alfardan Premier Motors, for its customer service achievements in the 2012-2013 fiscal. The awards were presented during the second annual JLR Mena Awards ceremony held at the historic Casa Batlló in Barcelona, Spain. |
Alfardan Premier Motors, the exclusive importer of Jaguar and Land Rover in Qatar, received two awards for Customer Sales Satisfaction for Jaguar and Customer Service Excellence for Land Rover.
JLR global operations director Phil Popham said: “We have a very strong network of dealer partners across the Mena region and these two awards recognise just how important a role customer satisfaction plays in the success and future growth of the Jaguar Land Rover business in what is a key region for us globally.”
Dealers are reviewed annually on all aspects of business performance with award categories comprising Top Aftersales, Top Sales, Customer Satisfaction, Marketing and Dealer of the Year.
The Sales and Service Awards recognise dealers that deliver the highest level of customer satisfaction in JLR vehicle sales and service categories across the Mena region. The results are calculated through a regional customer satisfaction programme, which assesses customer feedback telephonically via a standardised questionnaire.
General manager Rabih Ataya, who accepted the awards on behalf of Alfardan Premier Motors, said: “We are proud to have won two JLR Mena awards, especially with tough competition from 18 markets in the region. We strive to achieve the highest levels of customer satisfaction and are fully committed to our customers and the Jaguar Land Rover brand.”