The fifth edition of the Merwad Exhibition is slated to kick off on Friday and will run until January 5 at the Doha Exhibition and Convention Centre (DECC), it was announced Wednesday.
Sponsored by Qatar Chamber and organised by Vogue Event Company, the five-day expo will showcase products from 130 prominent designers from Qatar, as well as designers from Kuwait, India, Oman, and Turkey.
 

Qatar Chamber board member Ibtihaj al-Ahmadani, who is also chairperson of the Qatari Businesswoman Forum, will inaugurate the expo

Qatar Chamber board member Ibtihaj al-Ahmadani, who is also chairperson of the Qatari Businesswoman Forum, will inaugurate the expo in the presence of a number of businesswomen and exhibitors.
Held on an area spanning 6,000sq m, the expo will feature 140 booths for clothes, particularly abayas. According to a statement from Qatar Chamber, this year’s Merwad Exhibition is bigger compared to previous editions in terms of the variety of featured items that would showcase the innovation and high-quality products. It is also expected to attract a large number of visitors.
The expo has become a landmark in the exhibition industry, especially in the field of women’s fashion and accessories, presenting a variety of distinguished products of abayas and unique fashion designs, the statement added.
In an earlier statement, al-Ahmadani stated that the continued support of Qatar Chamber, through the Qatari Businesswomen Forum for the enterprises of businesswomen, underscores the chamber’s focus to develop this sector to enhance their positive contribution to the national economy.
She also emphasised the role played by the Qatari Businesswomen Forum in strengthening communication with businesswomen and providing commercial and legal advice, even as she assured that Qatari businesswomen “have proven great success in business.”
Vogue manager Tamader al-Marri expressed her appreciation to Qatar Chamber for its support for businesswomen, which indicates that the chamber’s sponsorship of the expo confirms its constant interest in promoting businesses of Qatari businesswomen.