Sotheby’s International Realty Affiliates extended their presence in the Middle East with the official launch of Qatar Sotheby’s International Realty in June.
Qatar Sotheby’s International Realty is owned by Alfardan Group, a leading luxury lifestyle conglomerate in Qatar. 
“We’re delighted to partner with the world-known Sotheby’s International Realty brand as we approach a turning point in our premium property market,” said Omar Hussain Alfardan, president and CEO, Alfardan Group. “We’re proud to unveil a fine collection of the latest in high-end real estate across the country and are thrilled to introduce them to the world through this strategic alliance and provide unique investment opportunities for international markets.”
The team of Qatar Sotheby’s International Realty is led by general manager Seran Gheorghe, who has practised real estate in the region for over a decade. A top-performing associate for the past six years, Gheorghe has worked extensively with Qatari clients to make this opening possible, according to a press statement. 
The company serves the luxury residential real estate markets in Qatar and supports clients in their continuous interest for the best international assets, the statement notes.
“The real estate market in Qatar offers high-quality, luxurious apartments, penthouses and beachfront villas,” said Gheorghe. “From a global perspective, we are seeing interest from buyers in India, China, Europe and the United States. We pride ourselves in offering the highest level of support and advice to our clients before, during and after the transaction. Aligning our company with the Sotheby’s International Realty brand will further provide our clients with unparalleled marketing, global reach and exposure.”
“Qatar’s high-income economy and global real estate interest is appealing to the Sotheby’s International Realty brand,” said Philip White, president and chief executive officer, Sotheby’s International Realty. “Seran and his team have a strong understanding of local and global luxury real estate and we are proud to have them as our affiliate in Qatar.”
The Sotheby’s International Realty network currently has more than 22,700 affiliated independent sales associates located in nearly 1,000 offices in 72 countries and territories worldwide. In 2018, the brand achieved a record global sales volume of $112bn. 
Qatar Sotheby’s International Realty listings are marketed on the sothebysrealty.com global website.
In addition to the referral opportunities and widened exposure generated from this source, the firm’s brokers and clients will benefit from an association with the Sotheby’s auction house and worldwide Sotheby’s International Realty marketing programmes, the statement adds. 
Each office is independently owned and operated.