Fifty One East, Qatar’s leading department store, and Sony launched the MDR-1000X, industry-leading noise cancelling headphones.
“The premium headphones offer the most responsive cancellation of ambient sound frequency range on the market,” it was claimed in a statement yesterday.
While extending the range of wireless and noise cancelling headphones already available from Sony, the 1000X is the first to offer a ‘Personal NC Optimiser’ function and a ‘Quick Attention’ mode that lets the user place the palm of a hand to the outside of the right headphone ear cup to have a conversation with someone, without taking the headset off. These unique listening experiences are realised by the newly developed Sense Engine feature.
These are also the first headphones with the DSEE HX built in to upscale compressed music from any source to near High-Resolution Audio sound quality, even in wireless mode.
‘Personal NC Optimiser’ analyses the shape of the user’s head and how the headphones are worn.  Making the most of noise cancelling, the ‘Ambient Sound Mode’ setting changes the sound condition so that one can enjoy listening to music while catching the ambient sound outside.
Sony has removed the need for a wired connection while ensuring the same great sound quality. Bluetooth technology allows quick connection.
The 1000X wireless and noise cancelling headphones have a 20 hour battery life. With a swivel and folding structure, the 1000X can be easily stowed away in a bag.
Available in black or gray beige, the new 1000X headphones come with their own durable leather case and will be available at Fifty One East store located in Al Maha Center on Salwa Road in addition to all branches of Virgin Megastore as well as major
retailers in Qatar.