Quality Group chairman Shamsudheen Olakara has opened Quality Group International’s new brand  “Shoe Stori” and its first showroom in Qatar at Quality Mall, Mamoura. The store has an extensive range of Shoe Stori footwear, ladies bags, fashion accessories, travel bags and accessories. All the Shoe Stori items are produced by Quality Group International. Shoe Stori aims to have three stores in Qatar by the end of this year and open 10 outlets within two years. The brand is also looking at expansion in other GCC and Asian countries.