Fifty One East, one of Qatar’s favourite department stores and Sony Middle East and Africa have launched the latest Cyber-shot HX350 high-zoom camera, which is ‘great for expansive landscapes to exotic wildlife and family portraits.’
“With a mix of easy-to-use features and DSLR-inspired styling, the new Cyber-shot HX350 is best suited for photographers graduating from smartphone snaps,” a statement said.
The camera, with the ZEISS Vario-Sonnar T lens, offers a huge 50x optical zoom range – corresponding to 24mm wide angle to 1,200mm super telephoto (equivalent in 35mm format). Clear Image Zoom doubles maximum magnification to 100x1.
The Cyber-shot HX350 is packed with Optical SteadyShot that cuts handheld wobbles for crisper stills, rapidly shifting a group of lens elements to correct for the slightest hand tremors. Intelligent Active Mode keeps Full HD videos equally sharp and blur-free with Sony’s proprietary frame analysis technology.
The high-resolution back-illuminated Exmor R CMOS sensor, which gives 20.4 effective megapixels, is coupled with BIONZ X image processing engine. The Cyber-shot HX350 is also great for shooting indoors or in low light resulting to crisp, low noise images and pristine Full HD video footage. There is a manual ring for smooth adjustment of zoom/focus, plus an easily-accessible mode dial and custom button for quick adjustment of favourite settings. The full P/A/S/M controls provide all the exposure options. Movie-makers will also welcome the extra detail of a 24p shooting mode that gives footage that authentically cinematic look.
The camera also provides a high-contrast electronic viewfinder, the same on a DSLR, or use the manually tiltable 7.5cm (3.0-type) LCD with 921k dot resolution. The Cyber-shot HX350 has extra shooting refinements including the Motion Shot Video that offers a split-second series of superimposed images for any action photography.
The Cyber-shot HX350 camera will be available for QR1,699 at Fifty One East store located in Al Maha Center on Salwa Road in addition to FNAC in Lagoona Mall, all branches of Virgin Megastore as well as major retailers in Qatar.
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