Japan’s Sony Corp yesterday forecast weaker-than-expected earnings this year after partially halting production of its cash-cow image sensors last month to assess earthquake damage to its factory.
The electronics maker expects operating profit to rise just 2% to ¥300bn ($2.75bn) for the year ending March, versus the ¥409bn average of 27 analyst estimates compiled by Thomson Reuters.
Brisk sales of image sensors for smartphones have helped revive Sony’s earnings in recent years, masking slowing sales in other consumer electronics such as television sets.
But Sony delayed its earnings forecast from late April after quakes shook the southern city of Kumamoto, home to one of its five image sensor plants.
It partially resumed operations this month and yesterday said wafer production would resume by the end of August.
Sony said it would have expected about ¥400bn in profit if not for the quake.
It estimated the quake’s impact on overall business to be ¥115bn, of which ¥105bn would be in image sensors and digital cameras.
The company forecast its devices division, which includes image sensors, to book an operating loss of ¥40bn, compared with the previous year’s loss of ¥29.3bn.
Sony holds about 40% of the market for complementary metal-oxide semiconductor (CMOS) image sensors, a type of integrated circuit that converts light into electrical signals.
Its sensors appear in Apple Inc’s iPhones.
Analysts said the quakes had little impact on supplies because Kumamoto is not the main production site.
But they said there could be delays to the start of mass production of dual-lens camera modules, which Apple is widely rumoured to adopt for the high-end model of its upcoming iPhone 7.
Modules bundle sensors, lenses and integrated circuit chips.
Sony said the expected loss at its devices segment factored in a ¥30bn cost for cancelling development and production of some high-end camera module models.
It did not elaborate on reasons or whether the development was related to iPhones.
While Sony’s overall outlook was weaker than market consensus, Jefferies analyst Atul Goyal said any sell-off in Sony shares would be a buying opportunity as good news could come at the E3 gaming industry conference and next quarter’s business results.
“As the stock leaves most of the bad news behind, and heads into some important catalysts... we believe a likely or potential pull-back will provide an especially good opportunity to buy,” Goyal said in a note to clients ahead of Sony’s announcement.

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