Qatar Football Association (QFA) and Qatar Shell announced the signing of a four-year partnership where Qatar Shell will become the sponsor of the Qatar national team.

The agreement builds on the long standing relationship between the QFA and Qatar Shell. Qatar Shell has been sponsoring HH The Emir Cup for eight consecutive years, and in February of this year the two partners announced the launch of their corporate social responsibility initiative, KOORA TIME, which aims to improve the health and well-being of Qatar’s children and youth through football, in line with the Qatar National Vision 2030.

The announcement took place on the opening day of the 2013 edition of the Aspire4Sport conference at Aspire Zone where both QFA and Qatar Shell are exhibiting their KOORA TIME initiative. The event was attended by Sheikh Hamad bin Khalifa bin Ahmad al-Thani, QFA President and Wael Sawan, Managing Director and Chairman of Qatar Shell Companies, and Qatar player Khaled Muftah.

Commenting on the occasion, Sheikh Hamad said, “We are very happy to extend our partnership with Qatar Shell to support our national team. This announcement caps a great year of participation between the two organizations following the successes of the KOORA TIME initiative and the HH The Emir Cup tournament. Through working closely with Qatar Shell, we are hoping to continue to inspire greater participation in football at a grassroots level across Qatar.”

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