Staff Reporter
PRESIDENT of Alfardan Automobiles, Omar Alfa-rdan has inaugurated a boutique of Ferrari accessories at the Alfardan Centre.
The exclusive outlet, the first of its kind in the Middle East, offers top quality products bearing the logo of Ferrari. These include clothes, shoes, toys, keychains and other accessories.
Omar Alfardan told reporters that the Ferrari trademark commanded respect and it had a lot of fans around the world. He said more such boutiques will be opened in Qatar, in line with the policy of the Ferrari company.
Omar said the second boutique will be opened at the Alfardan Towers while the third will be located at the Pearl-Qatar, the multi-billion-dollar man-made island off the Doha coast.
Mohamed Kandeel , Ferrari’s deputy marketing manager, said the project was part of a plan to promote the Ferrari brand name in Qatar.
"Ferrari accessories have been enjoying huge popularity in Europe, and we want to give our customers the same chance of owning these products in Doha," Kandeel said.
He said the Ferrari brand is very famous and company officials have been trying to promote the brand all over the world.
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