By Anand Holla

Ever since Guerlain created one of the first “spas” in the world at 68, avenue des Champs-Elysées, in 1939, the name has been synonymous with ultra-indulgent beauty treatments.
Over the years, the unique Guerlain massage method has gotten only better “with numerous exclusive treatment protocols,” all with the aim of offering the best of beauty expertise and optimal effectiveness. In another step up in the realm of relaxation, Guerlain Spa, Alfardan has launched the unique Guerlain fragrance collection, L’Art et la Matière, as the sole retailer in Qatar.
The luxurious fragrance collection consists of seven fragrances that are a celebration of favoured ingredients; each L’Art et la Matière is a unique creation, an unprecedented experience, capturing a moment of timeless elegance. The name of the line means art and raw materials and represents Guerlain’s resolve to create olfactory art through the use of the highest quality raw materials in perfumery.
Feminine, bold and rich, combining exotic floral, spice, leather and amber scents, the L’Art et la Matière scents are said to create striking and distinctive fragrances. The collection consists of Cruel Gardénia, Rose Barbare, Angélique Noire, Spiritueuse Double Vanille, Tonka Impériale, Cuir Beluga and Bois D’Armenie, all available at the Guerlain Spa, Alfardan.
Founded in 1828, Guerlain remains one of the oldest French perfumeries in the world, having created custom fragrances for royalty and aristocrats internationally over the years.
Florana Nget, Spa Manager at Guerlain Spa, Alfardan said, “With fragrances being at the heart of the Guerlain identity, we are thrilled to introduce the L’Art et la Matière collection to Qatar. As high-quality fragrances play such an important part in the local culture, this luxurious collection complements the existing treatment and retail selection in Guerlain Spa, Alfardan.”
As the only Guerlain Spa in the Middle East, Guerlain Spa, Alfardan offers luxurious treatments and therapies along with exclusive Guerlain fragrances, beauty and skincare products for discerned clientele. The tranquil sanctuary also offers its signature treatments such as the Orchidée Impériale Prestige Treatment and Orchidée Impériale Ultimate Face & Body Treatments, Abeille Royale Expert Treatment along with the new Guerlain Beauty Lift for guests looking for a holistic and relaxing experience.
The Guerlain Spa, Alfardan also offers personalised experiences, allowing customers to book sections of the spa to create their ultimate pampering sessions. With a private hydrotherapy bath and relaxation area, spa majlis and the luxurious intimate spa suite, which includes a Hammam and an exclusive Vichy shower, customers are guaranteed the epitome of privacy and serenity.
Located at the top two floors of the Alfardan Towers in West Bay, the spa is an escape from the bustling city below. With breath-taking 360 degree views over Doha, exquisite treatment facilities and tailored service, including ladies days, the spa is a rejuvenating oasis in the heart of Doha.
The spa also acts as an exhibition space featuring six unique art sculptures by Chipo Musandi and a priceless collection of magnum sized Guerlain perfume bottles in the Galerie D’art, some dating back to the 19th Century.